Meet Shikamaru
Studies show that looking at cute puppies can improve focus.*
This silly boy is my puppy, Shikamaru. I hope you’re primed to focus on my portfolio!
I’m Sharleen Benalvo.
UX Designer. Researcher. Digital Marketer.
*Nitton, H., Fukushima, M., Yano, A., & Moriya, H. (2012). The power of kawaii: Viewing cute images promotes a careful behavior and narrows attentional focus.
Case Studies
Zeit
Zeit is the first time-traveling vacation booking agency looking to break through the travel industry.
The Objectives:
Design a responsive e-commerce website that is easy to use and allows customers to browse through different categories relevant to them
Rebrand and design a logo for the company that is both modern and historical
New Seasons Church Analytics Dashboard
The New Season Christian Church is a church located in the Bronx that strives to spread the message of Christ, so that people can live their authentic lives and share their gifts to serve others.
The Objective
Design a responsive dashboard that would enable admin to export reports and maintain communications with the congregation easily.
Crunchyroll: Adding a New Feature
Crunchyroll is America's largest streaming service for anime that also provides access to manga, events, and merchandise.
The Objective
We were tasked to define a problem within an existing mobile application and design a new feature addressing it.
Pet Pals
Pet Pals is a non-profit dedicated to helping animals find their perfect homes. Their mission is to save lives today while co-creating a future where our definition of "community" includes all living things.
The Objective
We were tasked to design an MVP of a mobile app from scratch.